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Gold

What is white gold? Everything about the composition, value, and maintenance

Author: Daan Wesdorp Date: 4 July 2024 Update: 30 April 2026 Reading time: 6 min
Gold bars and coins
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White gold is one of the most popular choices for jewelry, but what is white gold exactly? Contrary to popular belief, white gold is not a standalone element. It is a carefully crafted alloy of pure gold and white metals. In this article, we explain how white gold is made, its specific composition, and how its value compares to yellow gold.


The most important facts about white gold

  • White gold is an alloy of pure yellow gold mixed with metals such as palladium, silver, or nickel to neutralize the yellow hue.
  • The bright white-silver luster is achieved in most cases through a thin finish of rhodium.
  • The intrinsic gold value is determined by its karat. In retail, white gold is often priced slightly higher due to additional processing and the use of expensive alloying metals like palladium.
  • The rhodium plating wears down over time. Depending on the intensity of wear, a piece usually needs to be re-rhodinated every 1 to 3 years to maintain its brilliance.

How is white gold made?

The foundation of any white gold composition is always 24-karat pure gold. To create white gold, this gold is melted and combined with white metals. These metals serve two functions: they make the gold significantly harder and they neutralize the natural warm yellow color. The most common metals used in white gold alloys include palladium, which provides a high-quality white color, and silver, which is added for extra luster. In some cases, nickel is used for hardness, though its use is declining due to potential skin allergies.

What is rhodinated white gold?

Without a final finish, the raw alloy often has a light gray or yellowish undertone. To achieve the mirror-like white brilliance associated with luxury jewelry, the piece is usually plated with a layer of rhodium. Rhodium is an extremely rare and precious metal that also serves as a protective layer against light scratches.

The difference between white gold, yellow gold and rose gold

The primary difference between white gold, yellow gold, and rose gold is the type of metals added to the pure gold base. Yellow gold maintains its color through a mix of copper and silver, while rose gold gets its signature pink tint from a higher copper content.

Is white gold more expensive than yellow gold?

The intrinsic gold value per gram is identical for the same karat, as the gold content remains the same whether it is 14k or 18k gold. However, white gold jewelry is often more expensive at retail. This price difference is caused by the cost of premium alloying metals like palladium and the additional labor required for rhodium plating.

What is the white gold price per gram?

The price of white gold is largely determined by the current spot gold price on the global market. Because white gold is an alloy, its value per gram is directly linked to the percentage of pure gold processed within the piece, indicated by its karat:

  • 14k white gold consists of 58.5% pure gold.
  • 18k white gold consists of 75% pure gold.


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If you would like to know more about these ratios, read our detailed article on gold purity and karats.

While precious alloying metals like palladium have their own intrinsic value, they are often not fully reimbursed during the buy-back of old jewelry. For investors, white gold therefore holds a lower investment value than physical gold of 99.9% purity.

Maintenance and durability of white gold jewelry

White gold is generally harder than yellow gold, but its white appearance requires periodic maintenance. Because the rhodium layer wears off through contact with the skin and surfaces, the natural tint of the underlying alloy may become visible over time. To keep white gold in top condition:

  1. Have your sieraad re-plated with rhodium every 1 to 3 years for a renewed shine. This depends on how intensively the jewelry is worn.
  2. Use a mild soap solution and a soft cloth. Avoid hard brushes that could unnecessarily damage the rhodium layer.
  3. Have the settings of any gemstones regularly checked by a professional.


Disclaimer:

The Silver Mountain does not provide investment advice, and this article should not be considered as such. Past performance is not indicative of future results.

Everything about white gold

Frequently asked questions about white gold

Is white gold real gold?

White gold consists mostly of pure gold. The remaining metals in the alloy are added to neutralize the yellow color and make the material durable enough for daily wear.

How can I identify white gold?

White gold is identified by a legally recognized hallmark, such as 585 for 14-karat or 750 for 18-karat. While it resembles silver or platinum, white gold has a higher density than silver and a more distinct white-silver luster.

Does white gold turn yellow over time?

The gold itself does not change color, but the white rhodium top layer wears away. This reveals the natural tint of the underlying alloy. This is easily restored by having the piece re-rhodinated by a jeweler.

What are the differences between white gold and platinum?

Platinum is naturally white and significantly heavier and rarer than gold. White gold is an alloy that requires periodic maintenance to stay white, whereas platinum remains white on its own.